Targeted Marketing
Ostana helps you market smarter, not harder. Our affordable marketing tools let you reach more customers faster so you can get the message out about how awesome your business is without breaking your budget.
About feature
What Is Targeted Marketing With Ostana?
Ostana's targeted marketing capabilities ensure that you'll never miss another opportunity to nurture your relationships with both old and new customers. Reach out through every available channel, including:
Email Campaigns
Looking for a more low-key way to keep in touch with your customers? Send out email promotions uniquely designed for different members of your audience.
SMS Campaigns
A single text goes a long way, especially when it comes to keeping your business top of mind. Establish a friendly rapport with your customers through personalized SMS messages based on their preferences, inviting them to check out new products, offers, events, and more.
Push Notification Campaigns Coming soon
Keep your customers in the know about all your most recent updates with real-time push notifications. Debuting a new offer? Ping customers through the Ostana app to encourage them to check it out!
Email Campaigns
Convey the Right Message at the Right Time With Custom Email Campaigns
Show your customers you care with unique emails they’ll actually be excited to open! Ostana’s versatile Email Marketing tool allows you to nurture relationships with customers at every stage of their journey. From welcoming newbies with a personalized message to sparking interest in dormant customers by promoting an upcoming event, you can create the perfect email for virtually every occasion.
Here’s how Email Marketing works:
- Design engaging emails.
- Segment your audience.
- Personalize your message.
- Build automated campaigns.
SMS Campaigns
Reach Customers Directly With Targeted Text Messages
Add a personal touch to your customer interactions by delivering the best offers right to the palms of their hands! Whether you want to tell them about a new product you think they’ll love or send them a birthday discount, you can make your marketing efforts feel like texts from an old friend with Ostana’s SMS Marketing capabilities.
Here’s how SMS Marketing works:
- Craft personalized messages.
- Promote new products, events, and rewards.
- Send timely reminders and offers.
- Target different segments of your audience.
Push Notification Campaigns Coming soon
Hook Customers With Real-Time Push Notifications
Ostana’s push notification feature lets you get word out to your customers in record time. Make sure they never miss your latest offerings with real-time texts, emails, and in-app notifications.
Here’s how Notification Marketing works:
- Send eye-catching push notifications.
- Speak directly to the right audience.
- Provide automated reminders about expiring Offers & Rewards.
Personalized Messaging
Talk to Customers in Your Own Voice
Break away from canned messaging and infuse life into every line of your marketing messages with Ostana. By allowing your style to shine through in all your messages, you can develop a strong brand voice that helps your business stand out from the crowd. Customers will remember your campaigns and gradually develop a more personal connection with your business as they get to know you through your home-made messages.
Here’s how Personalized Messaging works:
- Communicate your marketing campaigns using your own words.
- Make your campaigns stand out with memorable language.
- Observe how customers respond to different messaging approaches.
Endless Campaign Possibilities
Appeal to Every Customer With Creative Campaigns for Every Occasion
With Ostana, marketing campaigns are as simple or advanced as you choose to make them. Our wide range of tools enable you to craft any campaign you can imagine for any situation. Got an issue with customers going dormant? Put together a winback campaign to draw them back in! You can even tie certain campaigns to your Offers & Rewards to spark more interest and raise participation rates.
With Ostana’s Endless Campaign Possibilities, you can:
- Craft marketing campaigns for every occasion.
- Keep things simple or customize as much as you want.
- Connect campaigns to Offers & Rewards to create a unified marketing strategy.
Audience Segmentation
Market to Every Corner of Your Audience
Successful marketing is all about getting the right message to the right person. With Ostana’s audience segmentation capabilities, you can design individual campaigns uniquely crafted to engage each portion of your audience. Easily sort by customer list, member list, age, lifecycle segment, and more, making sure every person who visits your business receives the personalized experience they deserve.
Here’s how Audience Segmentation works:
- Segment your audience in any way you can imagine, including age, gender, tier level, and stage in the customer lifecycle.
- Get to know your customers/members as well as their preferences and behavior.
- Take customer segments, preferences, and behaviors into account to develop more successful marketing campaigns.
Joint Marketing Coming soon
Team Up With Other Small Businesses to Reach a Larger Audience
Small businesses have to stick together! Connect with other small businesses via Ostana’s growing ecosystem and partner up to create joint marketing campaigns. Organically reach new customers who may not have found your business on their own and win them over with irresistible Offers & Rewards.
Here’s how Joint Marketing works:
- Enjoy complete control over who you choose to collaborate with and how.
- Construct collaborative marketing campaigns that encourage repeat sales and increased engagement with both businesses.
- Promote your business to like-minded customers at your partner businesses.
Benefits
Low-Cost Marketing for Small Businesses
Become a marketing master with Ostana’s easy-to-use marketing tools.
Elevate Engagement
Reach your customers in real-time with personalized notifications that spark immediate action.
Increase Sales
More visibility, more sales! Prompt customers to act fast and make purchases through personalized offers, limited time deals, and new product promos directed straight to their phones.
Drive In-Store Traffic
Become a beacon to local customers by broadcasting updates about upcoming sales, popup events, and other relevant promotions.
Personalize Engagement
Design special campaigns for every segment of your audience and bring personal touches to your messaging that will make customers excited to stick around and hop onto new promotions as they come out.
Establish Your Brand
Leverage Ostana's access to various communication channels to stay top of mind among your customers with emails, texts, and push notifications.
Visitors to Repeat Customers
Welcome new customers with informative emails and exclusive offers that help them navigate their way to making their next purchase or becoming a loyalty member.
Testimonials
Our Customers Say It Best
J&P Hobby Supplies
